Automotive Parts Seller

Business Scenario

The client is one of the largest automotive service company in the Nordic Countries into spare parts wholesaler business and provides repair services too. They have B2B ordering portal where their customers can search spare parts, select products, and place an online order. The ease of online spare parts ordering process is the prime focus of this portal.

The Challenge

Automotive has a huge parts range which varies from different brands to models. This is a real challenge to identify the exact part and find the exact replacement of spare parts. The online portal was lagging in part accuracy. In order to improve accuracy in parts identification, we have provided a solution for the same.

Solution Highlights

  • License Plate (LP) to vehicle identification information lookup via our LPVIS data service
  • PR number based filtration of parts for VAG
  • OE number based parts filtration for remaining brands with equipment code-based data augmentation


  • 60 % impact on part returns
  • 90% drop on return write-offs
  • 70% impact on re-packaging cost
  • 30% increase in platform look-ups